SaaS in China can be roughly divided into two categories. One is functional-level SaaS, and the other is industry-level SaaS. Functional-level SaaS provides tools for one part of the enterprise process, which I will simply walk sideways. For example, Beisen is a SaaS company for the HRM link, and Sales Yi chooses CRM. Functional-level SaaS tends to cross industries. After all, the sales scale of an industry is limited. But this also brings up several problems: 1. The complexity of SaaS products has greatly increased Enterprise management must be personalized, especially the management style of different industries, the difference is huge.
For example, Internet companies emphasize small team battles, and the style of play is more wolfish, and more emphasis is placed on results; manufacturing companies emphasize standardization, process control, and execution. Different management Fax List styles will inevitably lead to differentiated management requirements, which puts forward higher requirements for SaaS configuration capabilities. This is why Beisen and Sales Yi chose to build a PaaS platform early. 2. Difficulty understanding the industry A deep understanding of the industry is a systematic project. Generally speaking, the value delivered by SaaS companies to customers mainly includes:
SaaS Products for Businesses Professional consultation and use of services Industry-specific solutions and knowledge This three-dimensional value system determines that SaaS companies need to continuously accumulate in the industry in terms of products, talents and databases, and need continuous investment. If such investment is concentrated in a few industries, it is more feasible. Once there are too many industries involved, it is almost impossible to complete the task. Of course, some people will say: In the era of traditional software, don't SAP and Oracle have solutions for many industries? There are actually two key issues with this.